Your Website Is Your First Impression. Make It Count

Let’s be real. In most cases, your website is the first place someone checks you out. Not your shopfront. Not your business card. Not your "About Us" spiel. Your website.

And if it’s confusing, outdated, slow, or looks like it was made in 2009, that first impression isn’t doing you any favours.

Your Website Works Even When You’re Not

Think of your website as your digital storefront. Unlike your actual business hours, it runs 24/7. It shows people who you are, what you offer, and why they should trust you, all without you having to say a word.

That’s powerful. But only if it’s working for you, not against you.

A dodgy or neglected website doesn’t just look bad. It hurts trust. It says you're not ready, not paying attention, or not taking things seriously. And whether that’s fair or not, people make that judgement in seconds.

It Doesn’t Need to Be Fancy. Just Functional and Fresh.

Good websites don’t have to be flashy. But they do need to be:

  • Clear – people should know what you do without having to scroll forever

  • Current – if your latest blog post is from 2021 or your opening hours are wrong, that’s a problem

  • Easy to use – if your menu is confusing or nothing works on mobile, people leave

  • Visually consistent – if your logo is one style but your colours are all over the place, it looks messy

You don’t need bells and whistles. But you do need to look like you’re open for business.

Design Builds Trust

People trust what looks professional. It's not shallow. It's just human nature. Think about it. Would you give your money to a website that’s cluttered, broken or confusing? Probably not.

A clean, well-designed site tells your customer that you’ve got your act together. That you care about their experience. That you’re not cutting corners.

It builds trust. And trust is what gets people to act. Whether that's making a booking, hitting "Buy Now", or just picking up the phone.

What Happens If You Don’t Sort It?

A bad website doesn’t just sit quietly in the background. It actively pushes people away.

You might never know how many potential customers didn’t bother to get in touch because they clicked away from your homepage.

You’re doing the work. You’re delivering the service. You’re building the business.

Your website should reflect that.

Not Sure If Yours Is Working?

When’s the last time you looked at your website the way a customer would?

  • Is the info up to date?

  • Does it load quickly on mobile?

  • Can someone figure out what you do in under 10 seconds?

  • Is there a clear next step?

If you’re not sure, or the answer’s no, this is exactly the kind of thing we help with at Get You Set.

No fluff. No lock-ins. Just simple, solid websites that work.

Your website matters. Make it count.

Previous
Previous

How to Launch Your Business on Social Media (Without Losing It)

Next
Next

What Every Small Business Needs to Get Online — Fast